Association of Business Value to Productivity through Information Technology
Tarun Kumar Singhal1, Anubha Vashisht2

1Tarun Kumar Singhal*, Professor, Symbiosis Centre for Management Studies Noida, India.
2Anubha Vashisht, Professor, Symbiosis Centre for Management Studies Noida, India.
Manuscript received on July 20, 2019. | Revised Manuscript received on August 10, 2019. | Manuscript published on August 30, 2019. | PP: 4411-4415 | Volume-8 Issue-6, August 2019. | Retrieval Number: F8962088619/2019©BEIESP | DOI: 10.35940/ijeat.F8962.088619
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Abstract: The organizations around the world have integrated information technology into their processes with anticipation in the increase in productivity. Importantly, they have considered business value as a measure of productivity generated through the adoption of information technology. Carrying this forward, several information technology practitioners have tried to examine the relationships between business value and adoption of information technology. Business value aspects (employee value, customer value, economic value, and managerial value) have been examined in multiple research studies for adopting and implementing information technology. Some of the research studies have found a positive correlation between business value (as a measure of productivity) and the implementation of information technology. This research paper has attempted to examine whether business value can be safely associated with productivity through information technology.
Keywords: Information Technology, Business Value, Productivity, Customer Value, Employee Value, Economic Value, Managerial Value.