Attitude of Individual Investors towards Commodity Trading in Disruptive Technological Era
R. Gopinath1, M. Vasan2, M. Sumathy3

1Dr. R. Gopinath, Visiting Faculty, Bharathidasan School of Management, Bharathidasan University, Trichy.
2Dr. M. Vasan, Assistant Professor of Commerce, A.V.V.M. Sri Pushpam College (Autonomous), Poondi, Thanjavur Dt. Tamilnadu, India.
3Dr. M. Sumathy, Dean, Professor & Head, School of Commerce, Bharathiar University, Coimbatore, Tamilnadu, India.
Manuscript received on July 20, 2019. | Revised Manuscript received on August 10, 2019. | Manuscript published on August 30, 2019. | PP: 1720-1723 | Volume-8 Issue-6, August 2019. | Retrieval Number: F8426088619/2019©BEIESP | DOI: 10.35940/ijeat.F8426.088619
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© The Authors. Blue Eyes Intelligence Engineering and Sciences Publication (BEIESP). This is an open access article under the CC BY-NC-ND license (http://creativecommons.org/licenses/by-nc-nd/4.0/)

Abstract: The commodity future trading is one of the major investment avenues. But, still the people are preferred to conventional investment avenues like gold and real assets. At this juncture, the present study has focused on attitude and satisfaction of investors towards commodity market. Thus, this study helpful to understand the preferred commodity, objectives of investment, techniques for managing risks, reasons for investing in commodities and problems in commodity trading. The study identified that investors are invested in commodities as well as other diversified investment avenues. Low risk is a prime reason for investing in the commodities. The investors are highly satisfied with the return from the commodity trading. The study results helpful to the financial planners and brokers for understanding pulse of the investors.
Keywords: Commodity Trading, Future Trading, Investors Behaviour, Commodity Exchange.