The Versatility of Marketing Strategies and their Assumptions Towards Growth Sectors
M.Anbarasi1, S.Praveen Kumar2
1M. Anbarasi, Research Scholar, Department of MBA, Bharath University, Chennai (Tamil Nadu), India.
2Dr. S. Praveen Kumar, Professor & Head, Department of Management Studies, Bharath University, Chennai (Tamil Nadu), India.
Manuscript received on 29 May 2019 | Revised Manuscript received on 11 June 2019 | Manuscript Published on 22 June 2019 | PP: 699-702 | Volume-8 Issue-3S, February 2019 | Retrieval Number: C11490283S19/19©BEIESP
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Abstract: The privileged marketing strategy has become the central core for increasing the sales of the product and development of leading assumptions towards the growth sectors. Since the marketing strategies upholds all the terms from basic, short to long time executions, their activities in the field of marketing initiate the sustainable strategies that correlates with the initial execution of a MNC’s or small scale company’s, where their dynamic formulation, assessment and assortment of market – oriented strategies will enhance the hierarchy and development of the MNC’s or small scale industry and their marketing objective towards different growth sectors. In this article we are going to focus about the versatility of marketing strategies and their assumptions towards the growth sectors, since the strategic planning begins with a study of business environment with both advantages and disadvantages that includes understanding a good marketing strategic restriction.
Keywords: Advertising, Affiliate, Marketing, Media, Internet, Web.
Scope of the Article: Marketing and Social Sciences