Research on the Selling Strategies Adopted by Consumer Durables Dealers in Chennai (Ainformatione Specially on Electronic Goods)
Sadam Hussain1, Banupriyaa2, Santhoshr3, Joshvas4, R. Ramamoorthy5
1Sadam Hussain, Student, Department of Management Studies, Biher, Chennai (Tamil Nadu), India.
2Banupriyaa, Student, Department of Management Studies, Biher, Chennai (Tamil Nadu), India.
3Santhoshr, Student, Department of Management Studies, Biher, Chennai (Tamil Nadu), India.
4Joshvas, Student, Department of Management Studies, Biher, Chennai (Tamil Nadu), India.
5R.Ramamoorthy, Assistant Professor, Department of Management Studies, Biher, Chennai (Tamil Nadu), India.
Manuscript received on 29 May 2019 | Revised Manuscript received on 11 June 2019 | Manuscript Published on 22 June 2019 | PP: 638-641 | Volume-8 Issue-3S, February 2019 | Retrieval Number: C11360283S19/19©BEIESP
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© The Authors. Blue Eyes Intelligence Engineering and Sciences Publication (BEIESP). This is an open access article under the CC-BY-NC-ND license (http://creativecommons.org/licenses/by-nc-nd/4.0/)
Abstract: The aim of the study is to apprehend dealers’ attitude inside the direction of enthusiasts and lighting fixtures in Chennai City. here the survey changed into executed for the purpose of acquiring provider’s view on diverse fan and light manufacturers. This turned into finished by administrating questionnaire to the sample of sellers managing numerous manufacturers’ electronics in Chennai city. The number one facts for the look at grow to be accrued through questionnaire and secondary facts gathered from journals, books and magazines. The tools used for reading the accumulated records are simple percent evaluation, weighted average evaluation, Chirectangular analysis and One-manner ANOVA. The locating of the study reveals that dealers face many problems like transportation, credit rating cut price and well-timed delivery and so on., it’s miles endorsed from the findings that the sellers can do some promotions to enhance the income turnover. it’s miles cautioned that the organisation need to meet sellers in a common time and cope with their troubles in a timely manner
Keywords: Electronic Analysis Manufacturers Transportation.
Scope of the Article: Manufacturing Processes